27th Mar 2014
It was a great opportunity to interact, socialise and exchange ideas about the industry. A debate on “translation and transcreation”, during which guests and organisers were invited to share experiences and discuss the value of transcreation for brands, was followed by a group workshop where participants came up with a range of creative headlines in English for an automotive print advert.
A successful turnout and outcome, for what will hopefully become a quarterly event.
We look forward to welcoming more transcreators in the future!
The Creative Culture team
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