Astrid Barraza

Internal Comms Expert, Astrid Barraza, on the Mexican market

01st Feb 2019

Insights into the culture and comms landscape in Mexico

Astrid Barraza has spent her career between the UK and Mexico. A specialist in internal comms, she shares her views on the Mexican marketplace and how understanding the local culture is key to developing successful campaigns and high levels of engagement, giving examples of best practice in comms.

Always be in the know.

Sign up to our weekly insights and maximise your competitive advantage

Related Insights