Roundtable: Insights into India

Spotlight on one of the most culturally diverse countries in the world

With a population of 1.4 billion, India is the seventh largest country in the world by area and the second most populous country behind China. The variety of geographies with unique cultures and languages (often referred to as ‘Indias within India’), means that each area has developed differently, so an understanding of cultural challenges and nuances is essential, to communicate successfully in the Indian market. Learn from our panel on their experience and knowledge of the marketplace and what global brands should remember when entering the Indian market.

With thanks to our great panel of experts:

• Sudha Singh, Senior Communications Expert and Reputation Specialist
• Kevin McCole, Chief Operating Officer of the UK India Business Council
• Roger Hayes, Director of APCO in India
• Subhash R. Ghosh, Founder and CEO at Lemon Advisors